- 4. Add meta keywords, like so: <META name=”keywords” content=”example, example”>. These should be unique for each page as well. Do not use keywords that are NOT used on your page. 20 words (or less) is okay. 3-5 words is optimal. It’s better to use different keywords on different pages.
- 5. Supply relevant image “alt” tags.
- 6. Rewrite the biggest headlines to reflect content keywords.
- 7.Use the Meta Robots tag for pages that you do not want listed in search engines (double content)
Format:<HEAD>
<TITLE>Page I do not want in Search Engines</TITLE>
<META NAME=”ROBOTS” CONTENT=”NOINDEX”>
</HEAD> - 8. Create a google Site Map and supply it to Google.
Details are here: http://www.xml-sitemaps.com/ - 9. Create a Sitemap for the site itself and link to it from the homepage.
- 10. Link Baiting: create content so that others link to you.
Ten Steps To Making Your Website More Findable
On Site SEO - What you can do Right Now to your own site to make it more findable
- 1. Add your site to GoogleAnalytics to track its performance.
- 2. Add proper
<title>tags to the pages of your site (this is the title that will show up in the browser bar). Add tags in a short descriptive fashion. (Never more than 12 words.) - 3. Add Meta Descriptions to the site. Like so:
<META “description” content= “Everything you always wanted to know aboutMake a unique Meta Description for EACH page. This should be a between 100 - 160 characters (a space is also a character.)
findability, but were afraid to ask”>
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